Updated November 11, 2026 · ranked from Meta's Ad Library order, recorded daily
We track 285 live text-on-screen ads from 130 brands in Meta's Ad Library, 125 of them launched in the last 30 days. The most active advertisers are SnoozeBand (9), BlockBlueLight (8) and MoonBrew (8). The mix is 68% video and 32% image. Most come from Health brands (42%), then Sleep (19%). The hook used most is the callout hook (35% of the ads we have read). Half of them have been running for more than 41 days; the oldest, from Dreamland Baby, started 594 days ago. Below, one ad per brand: the one that sits highest in that brand's own Ad Library order, as of November 11, 2026.
Morning Vitality
Hook · Curiosity“Stop drinking this if you have sciatic nerve pain.”
Put an End to Sciatic Nerve Pain for Good?
"𝟏𝟐 𝐲𝐞𝐚𝐫𝐬 𝐨𝐟 𝐬𝐜𝐢𝐚𝐭𝐢𝐜 𝐧𝐞𝐫𝐯𝐞 𝐩𝐚𝐢𝐧 𝐠𝐨𝐧𝐞 𝐢𝐧 𝟐 𝐝𝐚𝐲𝐬?" Whether your sciatica pain is due disc herniation, spinal stenosis, or an old injury... this condition can turn even the simplest activities into a…
CTA: Shop now · health.morningvitality.com · See in Ad Library
Wuffes
Hook · Story“We thought it was time to say goodbye for good”
Help your dog feel themselves again 🐶
It starts small. Shorter walks, less excited for playtime, awkward when standing up 💔🐕 For many dogs, that’s not age, it’s joint discomfort creeping in...
CTA: Shop now · wuffes.com · See in Ad Library
Estella
Hook · Story“I was diagnosed with gout at 43. I'm 48 now. Turns out it wasn't really gout at all.”
Four Years Of “Gout” Wasn’t Gout😢
I was diagnosed with gout at 43. I'm 48 now. Turns out it wasn't really gout at all. For four years, I "managed" a condition I didn't actually have. Four years of allopurinol that pushed my kidney function down so far my doctor cut the…
CTA: Learn more · tryestella.com · See in Ad Library
#1 of 1,023 live ads
Nuvel
Hook · Callout“if you have MS, please read this.”
If you’ve been diagnosed with MS. I need you to read this right now.
I don’t give a F*CK if my neurologist sees this. I threw my prescription in the trash three days after she wrote it. Here is what I did instead, and why my MS is better today than it was ten years ago. I'm Laura. I've been an infusion…
CTA: Learn more · trynuvel.com · See in Ad Library
PawsyLabs
Hook · Shock“Did you know that if your dog scoots across the carpet, that's parasites?”
Wildcrafted Wormwood + Black Walnut Hull
Did you know that if your dog scoots across the carpet, that's parasites? Is your dog waking up at 3AM pacing the house? That's parasites. Does your dog lick their paws raw no matter how much Apoquel they're on? That's parasites too. Do…
CTA: Learn more · pawsylabs.com · See in Ad Library
Ritual
Hook · Bold claim“Iron is so high-maintenance.”
Iron isn’t a diva. It’s just following hepcidin’s schedule. 💅 You’ve probably heard of ferritin – it’s the protein that binds to iron and stores it in your body. A ferritin test is one way to measure how much iron you have stored. But…
CTA: Learn more · ritual.com · See in Ad Library
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Start your 7-day free trialA text-on-screen ad carries its message with written lines over footage or a plain background, with no voice. It is built for people watching muted.
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Ad Feed tracks 285 live text-on-screen ads from 130 brands as of November 11, 2026, including 49 launched in the last 7 days. The count covers the DTC brands we follow, not every advertiser.
Among the brands we track: SnoozeBand (9 ads), BlockBlueLight (8 ads), MoonBrew (8 ads), VOLERA (8 ads) and Orgatics (7 ads).
In our catalog, Health (120 ads), Sleep (54 ads), Pets (39 ads) and Fashion (14 ads).
Half of the text-on-screen ads we track have been live for more than 41 days. The longest-running one is from Dreamland Baby and started 594 days ago. Brands turn off what loses money, so a long run is the best public sign that an ad works.
Each brand's live ads are listed in Meta's Ad Library by impressions. Ad Feed records that order every day, so "#1 of 49" means the ad Meta delivers most among the brand's 49 live ads. The page shows one ad per brand, the best placed first. Meta publishes no spend or revenue, and neither do we.
Yes. An Ad Feed account shows all of them as videos with filters by niche, format, hook and funnel stage, the transcript and creative read of each ad, and alerts when a brand you follow launches something new. It starts with a 7-day free trial.
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