Updated November 11, 2026 · ranked from Meta's Ad Library order, recorded daily
We track 183 live testimonial ads from 87 brands in Meta's Ad Library, 74 of them launched in the last 30 days. The most active advertisers are The Farmer's Dog (9), AG1 (7) and Alpine Hearing Protection (6). Most are still images: only 26% are videos. Most come from Health brands (39%), then Sleep (22%). The hook used most is the social proof hook (57% of the ads we have read). Half of them have been running for more than 44 days; the oldest, from Allbirds, started 820 days ago. Below, one ad per brand: the one that sits highest in that brand's own Ad Library order, as of November 11, 2026.
#1 of 1,946 live ads
Wonderskin
Hook · Offer“GET THE SET 50% OFF”
Ultimate Lip Set for 50% OFF? Don't Wait!
50% OFF on the routine that means no more touch-ups. The Ultimate Lip Set stays put all day.
CTA: Shop now · eu.wonderskin.com · See in Ad Library
#1 of 1,471 live ads
Hommey
Hook · Social proof“We love getting dm's like this! From a verified buyer”
20% Off Bathroom Bundles
We love getting DM’s like this. Our customers obsess over our cloud-soft bath collections.
CTA: Shop now · gethommey.com.au · See in Ad Library
#1 of 291 live ads
Briggs and Riley
Hook · Social proof“You'll have a spacious, easy-to-maneuver, and stylish suitcase by your side for years to come.”
Travelware That Goes The Distance
Inspired by the spirit of discovery, the Sympatico Collection is built to withstand years of rigorous journeys.
CTA: Shop now · briggs-riley.com · See in Ad Library
#1 of 186 live ads
Allbirds
Hook · Social proof“I don't need a tenth pair of Allbirds... but I'll make an exception for these.”
Shoes With Bragging Rights
Our shoes can’t *actually* speak for themselves. All the five-star reviews do it for them.
CTA: Shop now · allbirds.com.au · See in Ad Library
#1 of 104 live ads
Silk & Sonder
Hook · Callout“The Journal For Women Who Can't Stick To Journaling”
Self Care, Made Easy.
Meet the monthly journal that helps you feel organized, focused, and like yourself again in 2026, powered by psychology backed prompts in just 5 minutes a day. 🧠 Reduced and stress anxiety 📘 Science-backed method 💛 100K+ women lives…
CTA: Shop now · silkandsonder.com · See in Ad Library
The TouchPoint Solution
Hook · Story“I was looking for something to help my tremors”
My TouchPoints Experience
🖤 BLACK FRIDAY: SAVE 35%! 🖤 TouchPoints™ are gentle, vibrating wearables designed to help relieve stress and support everyday calm. Watch this short video to hear one user’s experience with Parkinson’s and how they found TouchPoints…
CTA: Shop now · thetouchpointsolution.com · See in Ad Library
Every ad as a video, ranked inside its brand and updated daily, with the hook, angle and transcript read for you. Follow competitors, save ads to boards, ask your AI through MCP.
Start your 7-day free trialA testimonial ad lets a customer tell the story: the problem they had, what they tried, and what changed after the product. The viewer hears it from someone like them, not from the brand.
Use it when the product needs trust before the click: health, pets, skincare, anything with a « does it really work? » objection. It suits warm audiences and people comparing options.
This is the short version. In Ad Feed, « Reproduce with my AI » hands your AI the full playbook for a format with the live examples that prove each step (Pro plan). Try it free for 7 days.
Ad Feed tracks 183 live testimonial ads from 87 brands as of November 11, 2026, including 23 launched in the last 7 days. The count covers the DTC brands we follow, not every advertiser.
Among the brands we track: The Farmer's Dog (9 ads), AG1 (7 ads), Alpine Hearing Protection (6 ads), Brooklinen (6 ads) and Rituallabs (6 ads).
In our catalog, Health (72 ads), Sleep (40 ads), Pets (15 ads) and Home (11 ads).
Half of the testimonial ads we track have been live for more than 44 days. The longest-running one is from Allbirds and started 820 days ago. Brands turn off what loses money, so a long run is the best public sign that an ad works.
Each brand's live ads are listed in Meta's Ad Library by impressions. Ad Feed records that order every day, so "#1 of 49" means the ad Meta delivers most among the brand's 49 live ads. The page shows one ad per brand, the best placed first. Meta publishes no spend or revenue, and neither do we.
Yes. An Ad Feed account shows all of them as videos with filters by niche, format, hook and funnel stage, the transcript and creative read of each ad, and alerts when a brand you follow launches something new. It starts with a 7-day free trial.
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