Best BigSpy Alternative for DTC Brands (2026)
Facts about BigSpy read on bigspy.com on November 11, 2026
BigSpy is a broad ad spy database across many networks, with creative search, charts of rising creatives and page tracking. Ad Feed does one job: it shows DTC brands what their competitors run and scale, as videos ranked every day.
BigSpy vs Ad Feed
| BigSpy | Ad Feed | |
|---|---|---|
| Price | Free plan; Starter $69/month ($49 billed yearly), Growth $159 ($119), Scale $399 ($299), Ultimate $499 ($399) | $49, $99 or $249 a month; yearly plans cost 10 months |
| Free plan | 10 searches a day, 5 video analyses a month, 20 tracked creatives | No free plan; 7-day free trial |
| Platforms | Facebook and Instagram on Starter; Google Ads, YouTube, X, TikTok and Pangle from Growth; Pinterest, Yahoo and Unity on Ultimate | Meta (Facebook and Instagram); a first set of TikTok ads |
| Made for | E-commerce, games and app advertisers doing wide creative research | DTC and e-commerce brands, media buyers, creative strategists and agencies |
Pick BigSpy if
- You need many networks in one search (Google, YouTube, X, TikTok, Pinterest).
- You research games or apps, not only e-commerce.
- You want a free plan for occasional searches.
Pick Ad Feed if
- You want a curated DTC catalog instead of a raw database to dig through.
- You want to follow specific competitors and see their rank changes daily.
- You want transcripts and a creative read on the top ads.
What Ad Feed does
- Every ad is stored as a video on our side and plays instantly; links never expire.
- Each ad carries its rank among the brand's live ads (Meta's own order by impressions), recorded daily, so you see what a brand scales, not only what it launched.
- A creative read of the top ads: hook, hook type, angle, format, funnel stage, structure and transcript.
- Spyer: follow 10, 30 or 100 competitors by their website and get their new ads.
- Boards with notes and tags, and an MCP server and API (Pro and Agency plans) so Claude, ChatGPT or Cursor can search the catalog.
What Ad Feed does not do
- A smaller, curated catalog: DTC brands only, not every advertiser on Meta.
- No ad-account analytics and no brief builder.
- TikTok coverage is just starting; no LinkedIn, YouTube or Google ads.
See all 59,448 ads
Every ad as a video, ranked inside its brand and updated daily, with the hook, angle and transcript read for you. Follow competitors, save ads to boards, ask your AI through MCP.
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Questions
What is the best BigSpy alternative?
It depends on the job. For studying what DTC competitors run and scale on Meta, Ad Feed is built for it: 59,448 live ads from 473 DTC brands, re-ranked every day. For teams that need many networks in one search (Google, YouTube, X, TikTok, Pinterest), BigSpy fits better.
How much does Ad Feed cost compared to BigSpy?
Ad Feed costs $49, $99 or $249 a month; yearly plans cost 10 months, with a 7-day free trial. BigSpy: Free plan; Starter $69/month ($49 billed yearly), Growth $159 ($119), Scale $399 ($299), Ultimate $499 ($399) (read on its site on November 11, 2026).
Can I try Ad Feed before paying?
Yes: 7 days free. These public pages and the tools are free with no account.