Best Ad Spy Tools in 2026, Compared
Prices and features read on each product's own site on November 11, 2026
Eight tools that show you competitors' ads, with what each costs and what it is best at. We make Ad Feed, so it is listed first; every line about another product comes from its public pricing page.
| Tool | Price | Trial | Platforms | Best at |
|---|---|---|---|---|
| Ad Feed | From $49/month | 7-day free trial | Meta, first TikTok ads | DTC ads as videos, ranked inside each brand daily, read by AI |
| Foreplay | From $59/month | 7-day trial | Meta, TikTok, LinkedIn, YouTube Shorts | Swipe file, briefs and ad-account analytics in one suite |
| Atria | From $129/month billed annually | Free plan | Meta, TikTok | AI concepts, scripts and images with a 100M+ library |
| Minea | From $49/month | Free registration | Facebook, influencers | Product and shop research for dropshipping |
| BigSpy | From $69/month | Free plan | Up to 11 networks | Widest network coverage |
| AdSpy | $149/month | Not stated | Facebook, Instagram | Deep search for affiliates: comments, networks, offer IDs |
| Motion | From $999/month | Trial, terms not stated | Your own ad accounts | Creative analytics on the ads you run |
| GetHookd | From $29/month | 7-day trial | Meta | Low price, static ad cloning |
MagicBrief is not in the table: its homepage says it shut down on July 31, 2026. See the MagicBrief alternative page.
How to choose
- You sell a DTC product and want to know what works in your niche: Ad Feed.
- You want briefs and your own ad-account analytics in the same tool: Foreplay or Atria.
- You are looking for a product to sell: Minea.
- You need Google, YouTube or many networks: BigSpy.
- You are an affiliate: AdSpy.
- You spend heavily and want to analyse your own creatives: Motion.
See all 59,448 ads
Every ad as a video, ranked inside its brand and updated daily, with the hook, angle and transcript read for you. Follow competitors, save ads to boards, ask your AI through MCP.
Start your 7-day free trialQuestions
What is an ad spy tool?
A tool that lets you see the ads other companies are running, usually from Meta's Ad Library, TikTok or Google, with search, filters and tracking that the platforms' own libraries lack.
Is spying on competitor ads legal?
The ads come from public transparency libraries that the platforms publish themselves. Studying them is ordinary market research; copying a creative is not.
Which ad spy tool is best for a DTC brand?
One that sorts ads by niche and shows what brands keep running. Ad Feed is built for that: 59,448 live ads from 473 DTC brands, re-ranked every day, from $49 a month.